About 2 years ago, Porsche launched @Type 7, a new social media account on Instagram. ‘Type 7’ wants to reach a young public, ambitious and culturally inspired. About one year after the launch of the ‘Type 7’ Instagram account, Porsche and Delius Klasing presented the sequel with the publishing of the ‘Type 7’ – Volume One’ book. With ‘Type 7 – Volume 2″ Porsche continues in the same direction.
‘Type 7’ is the daily magazine for those who are driven, combining a love of Porsche and those who drive them with a deep and detailed exploration of art, architecture, design and collector culture at large. Type 7 : Volume Two features new, original, and expanded versions of our favourite stories of the past year, curated by the Type 7 editorial team. Just as the previous book, they took the best stories and pictures, added a story when necessary, and put it on paper.
The book teaches us again that Porsche is more than a car. It is an inspiration to artists, a lifestyle to many, a virus once you’re bitten by it. Despite the great pictures, and well-written text, this book won’t teach you anything about Porsche. But it may bring some joy when you are flipping through the pages and enjoying the amazing pictures featuring Daniel Arsham, Jeff Zwart, Marc Newson, Teddy Santis, Neil Krug, Richard England, Petra Leary, Kei Naito, Ted Gushue, Matt McCormick, King Nerd, Spinzi Design, Kanghee Kim, Sebastian Zanella and many more
Each copy is accompanied by a limited editon shipping box designed in collaboration with Daniel Arsham and a Type 7 vinyl sticker.